General Information: Four-year undergraduate degree. Medium of instruction is English.

Goals and Objectives: The Hotel Management and Tourism Guidance undergraduate degree program provides students with the comprehensive knowledge and skills on international tourism industry. The program aims students to learn management practices, pricing strategies and tourism products. Students are equipped with planning and forming of travel packages, hotel management, marketing, advertising, and analyzing skills.

Job Opportunity: Employment opportunities include positions in tourism industry, hotels, tourism companies, Ministry of Tourism.

HOSPITALITY MANAGEMENT PROGRAM

1. Semester 2. Semester
Course Code Course Name L T C ECTS Course Code Course Name L T C ECTS
İNG 101 English I 3 0 3 4 İNG 102 English II 3 0 3 4
AİT 101 Principles Of Ataturk And Recent Turkish History I 2 0 2 3 HTM 102 Computer 3 0 3 4
HTM 101 Introduction To Tourism 3 0 3 5 HTM 104 Hotel Accounting 2 0 3 5
HTM 121 Economics 3 0 3 5 AİT 102 Principles Of Ataturk And Recent Turkish History II 2 0 2 3
HTM 131 Accounting 3 0 3 5 HTM 112 Introduction to Business 3 0 3 5
HTM 141 Business Mathematics 2 0 2 3 HTM 122 Tourism Law 2 0 2 4
TUR 101 Turkish Language I 2 0 2 4 TUR 102 Turkish Language II 2 0 2 3
TOTAL 18 0 18 29 TOTAL 17 0 18 28
3. Semester 4. Semester
Course Code Course Name L T C ECTS Course Code Course Name L T C ECTS
HTM 211 Housekeeping Management 3 0 3 5 HTM 202 Hospitality Management Accounting 2 0 2 4
HTM 201 Hospitality Cost Accounting 3 0 3 5 HTM 212 Front Office Applications 3 0 3 5
HTM 221 Front Office Management 3 0 3 4 HTM 204 Service And Bar Management II 3 0 3 5
HTM 231 Service And Bar Management I 2 0 2 4 HTM 214 Tourism Marketing 2 0 2 4
HTMxxx Elective Course 2 0 2 4 HTM 206 Tourism Sociology 0 10 8 8
 HTMxxx  Elective Course 2 0 3 4 HTM 216 Food Science And Nutrition 2 0 2 4
HTMxxx  Elective Course 2 0 3 4 HTMxxx Elective Course 2 0 3 4
HTMxxx  Elective Course 2 0 3 4
TOTAL 17 0 19 30 TOTAL   16 10 26 38
5. Semester 6. Semester
Course Code Course Name L T C ECTS Course Code Course Name L T C ECTS
HTM 301 Management 3 0 3 4 HTM 322 Alternative Tourism Movements 2 0 2 4
HTM 321 Ethnology 2 0 2 5 HTM 332 Human Resources Management 3 0 3 4
HTM 361 Travel Agencies And Tour Operators 1 2 2 4 HTM 342 Accommodation Management 3 0 3 5
HTM 306 Conference And Congress Management 2 0 2 4 HTM 344 Internship 10 8 8
HTM 308 Tourism Economy 2 0 3 4 HTM 346 Tourism Geography 2 0 2 4
HTM 311 Food And Beverage Services Management I 2 0 3 4 HTM 312 Tourism Policies And Planning 2 0 3 4
HTMxxx Elective Course 2 0 3 4 HTM 314 Food And Beverage Services Management II 2 0 3 4
HTMxxx Elective Course 2 0 3 4
TOTAL 14 2 18 29 TOTAL 16 10 27 37
7. Semester 8. Semester
Course Code Course Name L T C ECTS Course Code Course Name T T C ECTS
HTM 411 Quality Management In Hospitality Industry 3 0 3 5 HTM 422 Hygiene And Sanitation 3 0 3 4
HTM 461 Investment Planning In Accommodation Management 3 0 3 4 HTM 442 International Tourism Relations 3 0 3 5
HTM 481 Public Relations In Tourism 2 0 2 4 HTM 492 Graduation Project 3 0 3 5
HTMxxx Elective Course 2 0 2 4 HTMxxx Elective Course 2 0 2 4
HTMxxx Elective Course 2 0 3 4 HTMxxx Elective Course 2 0 3 4
HTMxxx Elective Course 2 0 3 4 HTMxxx Elective Course 2 0 3 4
TOTAL 14 0 16 25 TOTAL 15 0 17 26

L – stands for Lecture Hour (hours/week)
T – stands for Lab/Tutorial (hours/week)
C – stands for Credit

HOSPITALITY MANAGEMENT PROGRAM

ENG101 English for Academic Purposes I
English 101 is a learner-centered, integrated-skills based course that will develop students in the four skills (reading, writing, listening and speaking) in an academic context. Tasks involving higher order thinking skills will require students not only to perform at knowledge and comprehension levels, but to synthesize and evaluate information, ideas and judgments as well. The variety of texts and perspectives presented through themes in and outside the class will facilitate their critical thinking process and thus enable students to become active and autonomous learners.

AİT101 Principles of Kemal Atatürk and History of Turkish Rev. I
It aims to let the student who attends the AİT 101 courses to acquire the ability of classification, description, explanation, analysis of the current social and individual problems in Turkey by taking rationality and science, norms of modernity into account with respect to the Kemalist thought and the Turkish Revolution.

HTM101 Introduction to Tourism
Tourism history and introductory principles as: Tourism in perspective; cultural tourism; sociology of tourism; tourism psychology and motivation as to the different features of the total tourism product. Total tourism product such as accommodation units, leisure and recreation facilities; transportation, travel, cultural activities, supporting services as insurance, banking etc. Planning, development and economics of tourism. Cases on tourism practices and philosophies as to past, present & future.

TUR101 Turkish I
The course will cover the following: the importance of language as a social institution in the life of a nation; relations between culture and language; the Turkish languages and their geographical distribution; history of the Turkish language; phonology of the Turkish language; rules of punctuation. The rule of inflection (declension and conjugation) and derivation in the Turkish language. General rules of composition; various forms of written expression.

HTM121 Economics
Demand and supply, elasticity, price controls, marginal utility and indifference curve analysis, production and costs, market structures, determination of wages, return on capital.

HTM131 Financial Accounting
Introduction to accounting information system. Identifying, recording, summarising of economic transactions. Theoretical framework of accounting, generally accepted accounting principles and assumptions. Complete accounting cycle and book keeping aspects; accrual accounting, end-of-period assumptions and preparation of financial statements.

HTM122 Introduction to Law
Social relations and law; different legal systems (common law – equity and European law); branches of law (public law – private law); source of law; application of law and interpretation; rights (acquisition of rights and bona fides; exercise of rights and good faith); capacity; mentally disordered persons and minors. Personal status; domicile.

ENG102 English for Academic Purposes II
English 102 builds upon the critical thinking, reading, and writing capabilities that students developed in English 101. Students learn the processes necessary for collecting and incorporating research material in writing. They learn how to evaluate, cite, and document primary and secondary research sources, and how to develop arguments to support them with sound evidence.

HTM141 Business Mathematics
To have efficient kowledge of math in order to solve mathematical operations in ecenomics and throughout their business career period.

HTM102 Computer
The basic business solution used in computer input, work with document creation, spreadsheet (Office) software with more information in the analysis, management and sharing facilities, the set of presentation techniques to create and deliver the presentation using the top level business and personal email management application tools.

AİT102-Principles of Kemal Atatürk and History of Turkish Rev. II
Parallel to the establishment of the Republic of Turkey, the assessment of the Turkish society as within the level of civilized nation-states, the experience of Turkish revolution with its sui-generis character in definition of the nation-state in a chronological line beginning from the Second Constitutional Era, The First World War, The Turkish National Struggle of 1918-1922 and the interval of 1923-60; the assessment of the modern Turkish nation-state by the restructuring of the state & the nation and the stages of the change and transformation in Turkish political and social system. The evaluation of the historical stages of the establishment of the modern Turkish state as a reference of solution and comparison for current debates in Turkish society and politics.

HTM104 Hotel Accounting
The aim of this course, students and businesses about the financial structure of enterprises and financial control of the functioning of accounting techniques to learn.

HTM112 Introduction to Business
In this course, students recognize businesses and travel acencies, knowing the objectives of the business will provide information to establish.

TURK102 Turkish II
The course is designed for students who are interested in learning about other cultures and languages, and who have previously taken Turk 101 or have already a command of basic Turkish. Throughout the course, the students will be presented with learning opportunities for increasing their intermediate language skills: listening, speaking, reading and writing. The culture portion of the course will focus on the exploration of a number of significant issues in Turkish history, political and legal systems, institutions and society at large. The ultimate goal of the course is to give students a foundation for a deeper understanding and appreciation into the Turkish culture.

HTM311 Food and Beverage Services Management I
Explanation and analysis of the internal workings of a food service management in business, industry and health related facilities. Presentation and analysis of food service organization structures, job descriptions, internal controls, internal system design, specialty food service equipment considerations. Analysis of the factors in the context of areas such as hotels, airline catering, other transport catering, educational institutions and contract food service management. Field visits to above mentioned types of operations. Preparation of term papers on different types of operations.

HTM211 Housekeeping Management
The aim of this course, students and consequently, the floor hotel front office operations and services, the purpose is to learn techniques.

HTM214 Tourism Marketing
Core concepts of marketing, marketing management, marketing organizations and the marketing environment with special emphasis to services. Analysis of characteristics of the consumer and organizational markets, challenges created by the rapidly changing environmental factors, and marketing problems along with the basics of strategy formulation. Case studies in order to better involve students in the identification and the solution of the marketing problems.

HTM201 Hospitality Cost Accounting
The aim of course is to teach cost management and cost analyzing to students.

HTM346 Tourism Geography
Physical features of continents, natural resources, mountains, rivers and lakes. Main capital cities. Principal tourists’ attractions: places, regions and localities at certain destinations. Air, land and sea transportation modes. Planning and preparation of itineraries, time differences, the international date line, total travel time. Important local currencies, maps for practical training.

HTM332 Human Resources Management
Subjects covered in the course include; General Principles of Human Resources Management (HRM), HR Planning In The Organizations, Job Analysis, Job Design, Methods of Employee Selection, Personnel Orientation, Training and Development, Organizational Socialization and Career Management, Job Evaluation, Involved Concepts and Methods, Performance Appraisal and Systems, Base Wage and Salary Systems.

HTM221 Front Office Management
The objective of the course is to provide the students with the opportunity to acquire the knowledge and skills necessary to provide the front desk services of a lodging establishment. Emphasis is placed on the interrelated elements of front desk operations.

HTM231 Service and Bar Management I
The aim of this course is part of the associated bars in hotel management and techniques to learn the purpose of bar services.

HTM361 Travel Agencies and Tour Operators
Roles and responsibilities of travel intermediaries, business plan of travel and tour agencies, marketing and travel sales distribution channels, operations and service quality for travel intermediaries, impacts information technology on tourism industry, and sustainable competitiveness for tourism businesses.

HTM202 Hospitality Management Accounting
The aim of course is to teach management accounting to students.

HTM212 Front Office Applications
Recognize front office, front office staff, fowchart of front office and learning a packet program.

HTM204 Service and Bar Management II
The aim of this course is part of the hotel enterprises that service depending on the purpose of service and bar services and techniques to learn.

HTM206 Tourism Sociology
Introduction to sociology of tourism, travel, leisure and consumption, Touristic Experience, Touristic Motivations and Attitudes, Touristic Roles and Reactions, The relationships between tourists and locals, Perceptions of tourist and locals, The structure of tourist settings, Authenticity in tourist settings, Staged authenticity in tourist settings, Impacts of mass tourism, Socioeconomic impacts of tourism, Sociocultural impacts of tourism

HTM216 Food Science and Nutrition
Involves food groups and food variation lists required for efficient management of accommodation sector’s catering services, importance of hospitality and catering industry, importance and process of menu planning and developing, assessment of menu in terms of consumer models, marketing of menu, menu promotion, menu back services and food safety in preparing menu.

HTM301 Management
This course will provide students with knowledge of management and organization of travel operations, management and organization to teach the historical development and applications.

HTM321 Ethnology
Explanation of content and beginning of Folklore studies in Turkey and the world. Using the Turkish cultural products for tourism. studying the list of intangible cultural heritage (UNESCO).

HTM461 Investment Planning in Accommodation Management
Introduction to basic capital budgeting and investment appraisal techniques. Basic components of a complete feasibility study: Business concept development, assessment of industry trends, preparation of marketing plan, prepration of management and organization plans, financial statement projections, cash flow statements, application of investment appraisal criteria, sensivity analysis, preparation and presentation of feasibility report. Application of the investment appraisal model to tourism investment projects.

HTM306 Conference and Congress Management
The aim of this course, students understand the importance of convention tourism in the world and in Turkey, this variety of economic, social and other effects of tourism reach the consciousness, to understand the benefits of the organization of a congress tourism destinations, the congress should have editable properties for the destination, to understand, to be followed when editing convention way to learn and to be done.

HTM308 Tourism Economy
Topics include the determinants of consumer demand for leisure travel; structure of competition among suppliers of tourism services; benefits and costs of tourism development to the host community; government’s role in the taxation, subsidy, regulation and protection of the tourism industry; tourism’s impact on the environment; and sustainable tourism development. The course uses extensive examples from Turkey and the over the world.

HTM322 Alternative Tourism Movements
The course will be carried out in terms of touristic product types, its charecteristics, supply and demand terms. Theoretical information given will be supported by the presentations of the students and invited experts as well.

HTM342 Accommodation Management
In this course, students gain knowledge of management and organizational accommodation establishments, lodging establishments will provide the ability to solve problems facing them.

HTM312 Tourism Policies and Planning
The course content include the followings: Describe the reciprocal relationships between tourism planning and development and the physical, political and socio-economic environments in developed and developing nations. Examine in detail the institutional arrangements for tourism policy, and of government and industry roles and responsibilities in tourism planning and policy-making. Identify and critically explain the values and interests of stakeholders in tourism policy-making and planning. Develop skills in critically evaluating tourism policies and plans. Create an understanding of strategic management principles and their application to tourism policy and planning in Turkey and abroad. Discuss critical issues and procedures in the appraisal of tourism development projects.

HTM314 Food and Beverage Services Management II
The aim of course is to teach decision making in the F&B. Menu planning, Purchasing, Receiving, Storing, Cooking, Serving, Sanitizing.

HTM411 Quality Management in Hospitality Industry
This course students of travel businesses learn the quality management as a management approach, aims to understand the methods of application.

HTM481 Public Relations in Tourism
The importance of the tourism industry of public relations, advertising and promotion of the relationship between public relations, public and private sector activities and the importance of public relations, guest relations, and left its connection with the important criteria to examine the activities engaged in tourism and public relations. Students understand the importance of public relations for the tourism businesses, to learn the difference in guest relations and public relations, promotion of tourism enterprises in order to learn how to use public relations, public relations activities of tourism enterprises develop.

HTM422 Hygiene and Sanitation
It is aimed for the personnel who will work in an important position in tourism sector to be trained as an executive equipped on hygiene and sanitation that concerns the health of individual and society. Involves the subjects of hygiene and sanitation concerning the health of individual and society, microorganisms, diseases, control of microorganisms, cleaning, disinfection, sterilization and desinsectisation.

HTM442 International Tourism Relations
Hotel management 4th year students will be informed about International tourism trends, international shares of tourism incomes and expenses, regional tourism actions and the definition of international tourism unions. Information will be given about International tourism events,international tourism incomes and outgoings, regional tourism actions, international tourism unions. Theoretical datas that are taught in lesson will be reinforced by researches students do by their own.